Branding & Strategy
Case Studies
Club Campestre
Private social club
Colombia
- Logo design
- Brand identity
- Interactive design
- Advertising campaign
The Club Campestre I was funded in 1924 and is one of the most exclusive social clubs in Colombia.
The club wanted to offer their catering services for events made in venues outside of the club and offered to non members, in a discrete form that conserves it's value of exclusivity.
We decided to use the generic word for "catering" in a large size supported subtly for the logo of the club. The logo is framed in a white circle that represents a plate and a spoon that represents service.
In the applications of the brand the gold color stands out to represent the Gold service category that is offered.
Design: Discorp-Vibra
